Friday, October 3, 2008

Heading West

We just got our October Issue of Photo District News and was pleasantly surprised to see we were featured in a article about local agency, Drake Cooper. The article addresses the agencies that are "West of Madison Ave" and the talent that lies west of the "Big City".

It paints the west in a great light and exposes some of the talent that chooses not to live in the big "Advertising Cities". I love articles like this. For so long New York, Chicago, L. A., Miami, Seattle and the like were considered the only areas to find talented agencies as well as photographers.

I grew up in Southern California and went to college there. I started my photography career there as well. I just chose a quieter existence in the Rockies. For years announcing that your studio is in Boise, or Bend or Madison, brought muffled chuckles from the mainstream advertising community. That is beginning to change. Talent exists everywhere, and more times than not photographers from "outside" the geographic center of the photographic universe provide unique perspectives, a laid back, unpretentious, low key attitude, as well as world class talent. As the following post states, we just won our second PDN PIX DIGITAL Award in a row right here in Boise, Id.

Come shoot in Boise, you will not believe how awesome this place is, and you don't need 20 permits and a act of congress to shoot outside. If you need location work, don't forget plane trips are relatively inexpensive and we have a killer airport about a mile from our studio. Our bags are always packed!

I say BRAVO PDN. Thanks for the shout out to "Big Sky Country".

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